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Elders & Fyffes

Fact file

This fact file is a snapshot of the company between 1930 and 1945.

Owners / Company name

Elders & Fyffes Ltd [UK]

Company flag

Company flagBlue with white diamond and the letters E & F in blue.

[definition of flag terms

Major routes

Avonmouth / Liverpool / London - Jamaica - Central America

London / Avonmouth (Bristol) - Cameroons (Africa)

Jamaica - Southampton - Rotterdam

Ship colours

Company ship

White hull. Buff coloured funnels with black tops.


1888First commercial consignment of bananas arrives in London from the Canary Islands where E.W. Fyffe had been with his wife Martha while she recovered from tuberculosis 
1901Imperial Direct West India Mail Service Company is formed to operate passenger and banana services between the UK and Jamaica (Carribean)
1902Elders & Fyffes Shipping Ltd is founded as a separate company, but does not carry many passengers
1910Elders & Fyffes is bought by the American United Fruit Company but keeps their own identity
1911The Imperial Direct Line closes, leaving E&F free to enter the passenger business
1911Elders & Fyffes become the first company in the world to brand their fruit, using the Fyffes `blue label`
1931-39Rotterdam / Bremerhaven - Jamaica services call at Southampton
1959The Surrey Shipping Company, based in Hamilton, Bermuda, is set up in to own E&F-managed ships
1967-88Southampton is the sole UK terminal for Elders & Fyffes
1969Elders & Fyffes is renamed Fyffes Group
1988Fyffes transfer their UK operations from Southampton to Portsmouth
1996Fyffes acquires the Geest banana group




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